Privacy in marketing - trust as part of the brand

Vertrauen als Teil der Marke

Whether newsletter, access statistics or ads: Almost all marketing methods use personal data - after all, every good marketing manager wants to reach his target group as well as possible. In this course you will learn what is allowed in marketing and where data protection sets clear limits.

Technical Information
FormatHTML5 & SCORM 1.2 
Available inYour LMS or in our Online Academy 
LanguageEnglish, German  
Course Duration25 - 30 Minuten 
Quiz5 Quizzes 
CustomizingWe individualize your course 
Number of Course Chapters11 Chapters
What your employees learn
  • Understandable insights into the most important regulations and laws
  • Clear information on why data protection is important in marketing
  • Practical tips to effectively prevent penalties and sanctions
  • Concrete instructions to promote the protection of personal data
  • Plastic examples of possible risks and how to avoid them
  • More info